Find out where you stand
Selling a business is not one event, it is a journey. Prepare starts with knowing exactly where you stand today, before you plan what to fix.
Most owners prepare too late
We built the Exit Readiness Assessment because of a pattern we see again and again.
What the assessment covers
Ten areas buyers scrutinise hardest, including three of the biggest:
Is this the right stage for you?
Before you start, a quick gut check against who this is built for.
Likely a good fit
- You're a founder, CEO or owner running a company with £5M–£100M in revenue
- You're thinking about an exit in the next few years, not tomorrow
- You want to understand your options before you commit to one
Probably not yet, or not for us
- EBITDA under £2M, or the business is in significant financial distress
- Looking to sell tomorrow with no time for preparation
- Not open to coaching, advice, or being transparent about the numbers
Not ready for the full assessment?
Start with one of our free scorecards instead. Each one takes a few minutes, and joining free unlocks your full results.
Cash Acceleration Scorecard
See how fast you could free up cash across visibility, working capital, profit levers and spending discipline.
Start the scorecard →Exceptional Exit
25 questions across personal readiness, value maximisation and exit readiness, scored instantly.
Start the scorecard →Ready To Scale
Find out if your business is ready to grow before you plan your exit.
Start the scorecard →Guided by the same team, start to finish
Whichever stage you start at, the same three people see you through it.
Neale Lewis
Guides entrepreneurs through every stage of the exit journey. Over a decade's experience growing enterprise value.
Adam Rhodes
Plans the money side: tax-efficient profit extraction and what you need from a sale. Almost 20 years' experience.
Debra Martin
Heads Geldards' Corporate practice in the Midlands. Over 30 years on the legal side of business sales.
What happens after you join
Three steps. No pressure, no obligation.
Join free
No cost, no obligation. Just an account so your results are saved.
Take the assessment
Under 8 minutes, across the ten areas buyers scrutinise hardest.
Get your results
An instant, personalised breakdown of where exit value is leaking, plus a realistic timeline to becoming buyer-ready.
Guides to read alongside
No quiz, just a plain-English read. Useful whichever stage you're at.
Exit planning guide
A plain-English walkthrough of what to expect at each stage, from first thoughts to signed deal.
Read the guide →Exit strategy options
Trade sale, management buyout, or employee ownership trust — compare the routes before you choose one.
Read the guide →Common questions
How long does the Exit Readiness Assessment take?
Under 8 minutes.
Is it really free?
Yes. There's no cost and no obligation to join free and take it.
What do I get back?
An instant, personalised breakdown of where exit value is leaking, plus a realistic timeline to becoming buyer-ready.
Who sees my answers?
Your answers are kept confidential. They are not published or shared.
Is Exit Advisory Team the right fit for my business?
This is built for founders, CEOs and owners running a business with £5M to £100M in revenue. It's not the right fit if EBITDA is under £2M, if the business is in financial distress, or if you want to sell tomorrow with no preparation.